We used a three-pronged approach to improve the sales of Stealth Belt. The process started with a Google Analytic review. This process provided rich insight into the online performance of Stealth Belt and allowed us to precisely target areas of improvement for the website and mobile presence.
The first step was to improve the company’s SEO. This step meant finding keywords, phrases, and topics that were underutilized in the industry. We implemented that text into the website copy as a way to make Stealth Belts easier for consumers to find and discover during online searches.
Secondly, we redesigned their website for a sleek and modern aesthetic. That meant putting in compelling visuals, a responsive design, and a clean overall appearance. Visitors can easily navigate the site to find ostomy belts, blog posts, or other resources.
Additionally, we implemented new software and improved security on their Magento website. Furthermore, we developed multiple landing pages for ad click-throughs. We A/B tested each one of the landing pages to ensure the highest possible conversion rate.
Last but not least, we used our research from the Google Analytic review to purchase search engine advertisements. That included writing and executing campaigns on Google, Bing, Yahoo!, and Facebook. The ads come with precise targeting that lets Stealth Belt attract customers based on their online habits and demographics.